2022 Digital Transformation

Hybrid working is more than just a buzz word. Despite the developments of the last 12 months, many businesses are still completely unprepared for this transition. This is backed up by evidence found in  Reconfigured, Actual Experience. CEO, Dave Page examines the outcomes of this research and outlines how businesses can prepare themselves. The reality of what they have uncovered is that many organisations simply are not prepared for the future ways of working. They are still worried that new hybrid working models will only introduce more inequality.

67% of C-Suite representatives feel this way. 24% said that they were either ‘not very’ or ‘not at all’ effective in understanding the link between digital tools and employee wellbeing. Less than one in five (18%) say that they have a very good understanding of the digital requirements of employees. Although 55% of business leaders consult with other managers about the future of the workplace, just 40% consult with employees. What their research has uncovered is that most companies do not know enough about performance.

An efficient team can only be so if each of its constituent parts are operating with as much flexibility and fluidity as possible. This can be approached with a simple and straightforward discussion between leaders and their teams. Improved home internet connection, some new hardware or making office hours more flexible are some among them. There is currently organisational confusion around who is responsible for hybrid working. 65% of their respondents say that there is no single executive who owns the future workplace in their organisation.

By breaking down management silos, re-addressing roles and responsibilities and establishing new channels of communication, organisations can finally start to prepare themselves for maximum hybrid efficiency. The wider C-Suite must devolve aspects of responsibility into CIO and CHRO roles. To achieve success in digital transformation requires nothing short of a huge, concerted effort from every part of an organisation. Everyone needs to be aware of the strategy, the policies, and the vision. Once everyone is aware of the strategy and the tactics for transformation, then it becomes far easier for everyone to pull in that same direction.