HANOI, VIETNAM – May 26, 2025 – ExtendMax Vietnam Company Limited has been honored with two prestigious accolades at the Global Business Review Magazine Awards 2025:
- Most Leading IOR & EOR Services in Vietnam 2025 – Recognizing ExtendMax as the country’s top provider of Importer of Record (IOR) and Exporter of Record (EOR) services.
- Business Icon of the Year in Vietnam 2025 – Mr. Tran Thanh Phuong – Awarded to Founder and CEO of ExtendMax for his outstanding leadership and contributions to the compliance and logistics sectors.
This double recognition marks a significant milestone not only for ExtendMax but also for Vietnam’s legal compliance and logistics industry, reaffirming its growing presence on the global business map.
Leading the IOR & EOR Services Sector in Vietnam
As Vietnam strengthens its regulatory framework governing information and communication technology (ICT) products—particularly those involving cybersecurity, encryption, and technical standards—the process of importing such equipment has become increasingly complex. Businesses seeking to bring ICT products into the country, especially those categorized under strict regulatory controls such as civil cryptographic devices, wireless transmitters, or secure networking systems, must navigate a demanding legal environment that requires both technical expertise and in-depth understanding of Vietnamese law.
Against this backdrop, ExtendMax has emerged as a pioneering service provider in Vietnam, offering highly specialized Importer of Record (IOR) and Exporter of Record (EOR) solutions tailored to high-tech and regulated products. Unlike conventional logistics providers that focus solely on customs clearance and transportation, ExtendMax takes on a more strategic role across the value chain—partnering with clients from the initial import planning phase. Its end-to-end compliance service covers legal analysis, product classification, technical configuration consultation in line with Vietnamese standards, licensing documentation, product testing coordination, customs declarations, and full legal assurance for market entry.
ExtendMax — Most Leading IOR & EOR Services in Vietnam 2025
The company’s recognition as the “Most Leading IOR & EOR Services in Vietnam 2025” by the Global Business Review Magazine stands as a strong testament to its execution capabilities, regulatory insight, and agility in one of the most legally demanding service sectors. The award also reflects ExtendMax’s success in managing large-scale international projects, most notably its role in importing the entire ICT infrastructure for LEGO’s $1.3 billion manufacturing facility—now the largest LEGO factory in the world.
ExtendMax’s impact goes beyond operational performance. It is actively raising the bar for Vietnam’s compliance services industry. In a regulatory ecosystem often perceived as challenging for foreign investors, ExtendMax demonstrates that domestic firms—with strategic vision and structured investment—can effectively support global corporations in overcoming complex legal hurdles across their supply chains and business operations in Vietnam.
Through a unique combination of technical expertise, regulatory commitment, and industry leadership, ExtendMax is not merely a service provider; it is becoming an indispensable strategic partner for leading global technology brands seeking to establish or expand their presence in Vietnam.
A Business Icon and Compliance Thought Leader – Tran Thanh Phuong Honored for Transformational Leadership
The title of “Business Icon of the Year in Vietnam 2025” awarded to Mr. Tran Thanh Phuong is more than just recognition of business success; it honors a visionary thought leader who has played a pivotal role in shaping a more transparent and accessible legal environment for both domestic and international businesses operating in Vietnam.
Mr. Tran Thanh Phuong — CEO & Founder of ExtendMax — Business Icon of the Year in Vietnam 2025
As the Founder and CEO of ExtendMax, Mr. Phuong has spent over a decade building the company into a trailblazer in regulatory compliance consulting, product conformity certification, and IOR/EOR services for information and communication technology (ICT) products—a highly specialized field governed by complex technical regulations.
Beyond leading one of Vietnam’s most respected compliance consultancies, Mr. Phuong is also actively involved in shaping national policy. He is a regular contributor to legal policy dialogues hosted by the Vietnam Chamber of Commerce and Industry (VCCI) and has authored expert commentary for the influential annual publication “The Regulatory Landscape in Business”—a comprehensive report that identifies legal barriers and proposes reforms to support enterprise development.
Through these efforts, Mr. Phuong has helped bring the practical voice of the business community closer to policymakers, contributing to a legal framework that is more transparent, practical, and aligned with international standards. This dual role—as both a trusted advisor and a standard-setter—sets him apart in the compliance field.
In addition to his domestic influence, Mr. Phuong has gained international recognition as one of the few Vietnamese experts invited to serve as a jury member for prestigious global awards, including the Stevie Awards and the Globee Awards. In these roles, he represents not only his personal expertise but also the rising stature of Vietnam’s professional services sector on the world stage.
Reflecting on the award, Mr. Phuong stated:
“I see this recognition as a milestone in a long journey. It does not belong to me alone, but to the entire team at ExtendMax, who share a deep commitment to integrity, innovation, and transparency. True leadership means walking alongside clients, evolving with the legal system, and preparing for the future. Long-term thinking, authentic value, and social responsibility must be the foundation of sustainable success.”
Today, Tran Thanh Phuong is not only a prominent entrepreneur, but also a driving force behind the advancement of an entire sector—where law, technology, and global supply chains intersect. The “Business Icon of the Year in Vietnam 2025 – Mr. Tran Thanh Phuong” award stands as a powerful testament to his leadership, professional credibility, and far-reaching strategic vision—both nationally and internationally.
A Comprehensive Growth Story: ExtendMax Elevates Vietnamese Brand on the Global Stage
ExtendMax Vietnam’s double win at the Global Business Review Magazine Awards 2025 came at a pivotal moment in the company’s growth journey. The recognition coincides with its strategic expansion into the Asia-Pacific region and an accelerated push for digital transformation, aimed at enhancing operational efficiency and service excellence.
During the 2024–2025 fiscal period, ExtendMax recorded a remarkable 60.3% revenue growth and an EBITDA margin of 36%—well above the industry average for compliance consulting and logistics services in Vietnam. These figures highlight not only the company’s effective leadership and market adaptability but also its momentum as a local enterprise gaining regional prominence.
Industry analysts attribute this success to a cohesive strategy executed across multiple fronts. ExtendMax has streamlined its operations through the deployment of a cloud-based project management platform, boosting productivity, transparency, and interdepartmental collaboration. Simultaneously, the company has invested in talent development through intensive training programs for young consultants, fostering a work environment that prioritizes creativity, technical excellence, and professional ethics.
On the international front, ExtendMax has consistently strengthened its strategic partnerships with organizations in the United States, Europe, and Asia—laying a solid foundation for sustainable growth and global integration. The company also remains proactive in tracking regulatory changes and technical standards, enabling timely and effective compliance advisory services that help clients reduce risk and maintain legal readiness in dynamic markets.
The two international awards—“Most Leading IOR & EOR Services in Vietnam 2025” and “Business Icon of the Year in Vietnam 2025 – Mr. Tran Thanh Phuong”—not only affirm the company’s tireless efforts but also validate its commitment to innovation, strategic clarity, and transformative leadership. These achievements signal a strong message about the rising competitiveness and global readiness of Vietnamese enterprises, especially in high-stakes sectors that demand technical precision and regulatory acumen.
As it moves forward, ExtendMax continues to position itself as a flagship of the new generation of Vietnamese businesses—those defined by vision, innovation, accountability, and an unwavering commitment to operating at international standards.
