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Azerion set to become European digital power

Azerion set to become European digital power

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Global Business Review Magazine
Saturday, June 10, 2023
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Azerion set to become European digital power

Azerion set to become European digital power

Azerion is the fast-growing digital entertainment and media platform. They have announced that the acquisition of leading multi-screen, high-impact digital advertising company, Inskin Media.

This integration into the Azerion platform serves the company’s ambitions to become the leading European digital entertainment and media platform. The expertise of Inskin Media will give Azerion’s clients access to a wider range of scalable. Joost Merks, Chief Investment Officer of Azerion says that they are delighted to welcome Inskin Media to their platform. Their focus on delivering high impact digital brand advertising to clients and partners aligns perfectly with their business ethos. The integration will also create great synergies within their best-in-class network of programmatic and digital advertising providers.

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Inskin Media is on a mission to maximise impact in digital campaigns. They had launched a number of new products following increased demand. Even they have specialized in multi-screen, high impact digital brand advertising. The company partners with 260 publishers, works with over 1,000 blue-chip brand clients. Iain Jacob, Chair of Inskin Media, comments that the Inskin Media’s story is one of innovation, quality and growth. Azerion is one of the fastest growing media platform businesses in Europe. Azerion is rapidly building a powerful force in digital content and marketing. They are really excited to become part of their growth story.

Matthew Newcomb, CEO at Inskin Media, adds that tackling attention scarcity in digital advertising is one of the most pressing challenges faced by advertisers today. Their experience and expertise in developing and delivering fantastic brand advertising campaigns will help Azerion’s clients to generate greater positive engagement and drive outstanding business results. The latest news is that Azerion acquired monetisation platform PubGalaxy. In April 2021 the company secured €200M (£168) in funding. Inskin is the ninth company that has been acquired by Azerion in 2021.

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Investors caught off guard as Bank of Canada’s inflation indicator fails

BoC sets rates to two-decade peak with room for more

US markets’ slump deepens to a half-year peak; its consequences

US markets’ slump deepens to a half-year peak; its consequences

Dollar edges up as jolt from Fed minutes wanes

Dollar unflinchingly holds position amid uncharted numbers

Deutsche Bank snapped by Credit Suisse

Timeline until: Credit Suisse stumbled and UBS went to its aid

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Relentless debt: US loans are dragging; root cause multiplies

UK to slash bond issuance

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